D2C Brand
Reimagining Global Commerce: The Story of Shubham Tak and Maisonne
IIT Kanpur alumnus Shubham Tak is redefining global home décor commerce through Maisonne’s manufacturer-to-consumer model, connecting Indian craftsmanship with US markets.
How Pardha Saradhi Turned Rice Legacy into Beyond Rice Skincare Brand
Founder Pardha Saradhi blends legacy, design and science to build Beyond Rice, a premium Indian skincare brand competing with global beauty leaders
How Anmol Patnaik Built SULFUR Into a Streetwear Movement
A young founder’s journey from curiosity to building SULFUR, a minimal streetwear brand focused on affordability, quality, and scalable growth.
Home & Sleep Solutions Brand Wakefit Files for IPO, Aims to Raise ₹468 Crore Through Fresh Issue
Wakefit, the home & sleep solutions D2C brand, has filed its DRHP for an IPO. It plans to raise ₹468.2 crore via a fresh issue to fund expansion, including 118 new stores and marketing. The company reported ₹1,000+ crore income in FY24, significantly narrowing losses to ₹15.05 crore, showcasing strong growth and a path to profitability.