"Forum Parekh transformed SAT India from INR 1.5 Lac to USD 10M, driving innovation, automation, and global impact with Make in India spirit."
In 2014, Forum Parekh walked away from the predictable comfort of a corporate career to launch a venture with little more than conviction, engineering grit, and INR 1.5 lac in hand. Eleven years later, her company, Solids and Automation Technologies (SAT India), stands tall as a USD 10 million powerhouse in bulk solids handling and turnkey automation solutions, on track to double its revenue to USD 20 million by 2025.
“It was an idea truly inspired by ‘Make in India,’ even before the government officially launched it,” Parekh recalls. “We saw the widespread dependency on European technology and realized there was room for an Indian solution—global quality at local rates.”
Parekh’s engineering instincts were sharpened by a simple but profound observation: India lagged in automation not because of lack of need, but due to cost and mindset barriers.
“The belief that ‘machines replace man’ and that ‘foreign machines outweigh Indian machines’ were two major challenges we fought to change,” she explains.
SAT India chose to serve both multinational snack brands and “small town hustlers” by designing cost-effective conveying, batching, weighing, dust collection, and storage systems—positioning itself as a “glocal” solution provider.
No founder’s journey is without hurdles, and Parekh’s story is no exception.
“Finding the right place of production, the right talent, and aligning diverse mindsets—it felt like a new challenge at every step,” she says. “The struggle is actually the fuel that keeps you going.”
The turning point came when a major snack industry brand approached SAT India. Delivering that order marked their entry into a different league, paving the way to becoming a trusted name across food processing, plastics, cement, spices, sugar, and pigment industries.
Parekh’s entrepreneurial drive extends beyond industrial automation. She is also the founder of Forums Creation – Artistry in Every Stroke, where her contemporary luxury paintings fuse spiritual devotion with engineering precision.
Her portfolio includes:
TeleNotes – a note and task organizing app
Cookfood – an Android app suggesting recipes based on available ingredients
“The same meticulous attention to detail that built my business success shapes every stroke of my art.”
Parekh’s education includes:
Postgraduate degree in Banking, Corporate, Finance, and Securities Law (Symbiosis Law School, Pune)
Master of Public Administration (IGNOU)
Management Development Programme (IIM Lucknow)
Her expertise in management, lean operations, and systems design bridges the worlds of business, law, and engineering.
With USD 10 million in revenue and a vision to double in five years, SAT India is exploring:
Foreign collaborations
Global branding initiatives
Modernizing agro-industry to benefit farmers with advanced technology
“We want to modernize the agro industry so that every farmer can benefit from efficient systems and uninterrupted services,” Parekh says.
Parekh shares her wisdom:
Challenges are not roadblocks—they’re training grounds.
Serve both giants and grassroots customers to avoid over-dependence on a single segment.
Mindset matters as much as money.
“Every obstacle taught us something vital. Without those lessons, we wouldn’t have scaled.”
Despite leading multiple ventures, Parekh grounds herself through her artistic practice, creating meditative, divine pieces.
“My paintings invoke peace and divinity amidst the hustle of life,” she reflects.
Entrepreneurship, to her, is not just about wealth but about creating ecosystems of opportunity.
Forum Parekh’s story proves that bold vision, relentless execution, and uncompromising quality can turn a modest startup into a global contender.
Learn more about SAT India and connect with Forum Parekh:
Website:www.satindia.co.in
LinkedIn:Forum Parekh
I am an entrepreneur, marketer, and mentor with a certification in entrepreneurship from IIT Delhi, one of the most prestigious institutions in India. I have a passion for connecting businesses with their ideal customers, solving real-world problems, and inspiring the next generation of founders.I founded and lead DevoByte, a digital marketing agency that provides a range of services, from SEO a
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