The Origin Story: Poetry, Passion & Purpose

Pradipta Bhaskar’s entrepreneurial journey isn’t one born of spreadsheets and pitch decks—it began with poetry and purpose. From local literary journals to professional media contributions, his love for storytelling gradually evolved into a passion for education.

“I’ve always been drawn to the transformative power of words,” he shares. “That love only grew stronger as I explored how storytelling and communication could enhance learning.”

Years in the education sector, from K–10 to corporate eLearning, gave him insights into what worked—and what didn’t. That learning laid the groundwork for what was to come.

The Spark Behind Prolancit

Prolancit Content & Learning Services LLP wasn’t born from a “eureka” moment—it was born from frustration.

“I presented a creative, immersive learning solution to a client,” Pradipta recalls, “but it was rejected for a cheaper, less effective alternative.”

That experience revealed a systemic issue: innovation was often out of reach due to inflated production costs. Simultaneously, Pradipta observed another pattern—skilled women professionals stepping away from the workforce due to inflexible schedules.

“There was this incredible talent pool of women eager to work if given the flexibility.”

Thus, Prolancit—a fusion of “professional” and “freelance”—was born, built on a remote, distributed model of skilled freelancers.

The Prolancit Difference

Prolancit offers end-to-end eLearning services, including:

• Instructional Design

• Multimedia & AV Production

• Localization

• LMS Setup

But its strength lies in its lean, distributed model that matches top talent with client needs—without the heavy overheads.

“We maintain high-quality output while keeping costs lean,” Pradipta explains.

This approach allows Prolancit to deliver cost-effective, impactful learning experiences—a win for clients and creators alike.

Challenges on the Road Less Traveled

Like many founders, Pradipta faced early hurdles:

• No initial capital

• No client base or visibility

• No proof of work

But grit, creativity, and strategic outreach led to small wins. He created free proof-of-concept modules and pitched vendors with competitive offers. That groundwork eventually paid off.

Breakthrough Moments

Two key milestones marked Prolancit's turning point:

1. Securing its first direct client after years of working as a sub-vendor.

2. Becoming the dedicated instructional design partner for a leading Singapore-based eLearning company.

This global recognition gave the team validation—and momentum to scale.

What’s Next for Prolancit?

Prolancit is preparing for the future by blending AI with human creativity.

“We’re not replacing creativity—we’re enhancing it,” Pradipta says.

Plans include:

• Integrating AI to optimize workflows

• Expanding global client relationships

• Supporting startups in building internal learning ecosystems

Lessons from the Journey

“Real impact lies at the intersection of empathy and innovation.”

Pradipta credits listening, patience, and consistency as key entrepreneurial lessons. “Breakthroughs don’t happen overnight. It’s about trust and value.”

Advice to Future Founders

• Start small. Prove your model.

• Design flexible work models.

• Tap into non-traditional talent pools.

“There’s a wealth of untapped potential outside the 9-to-5 structure.”

Final Thoughts: Building with Purpose

Prolancit is more than a content services firm—it’s a model for sustainable, human-centric entrepreneurship.

In a world obsessed with speed and scale, Pradipta Bhaskar reminds us: you can build big by starting small and staying true to your values.

Connect with Prolancit

🔗 Website: www.prolancit.co.in
💼 LinkedIn: Prolancit on LinkedIn
📧 Email: pradipta@prolancit.co.in

Whether you’re a company seeking high-impact learning or a creative looking for meaningful freelance work, Prolancit could be your next great partnership.