MarketTrends
Quick Commerce Boom: Is it Eating Other Retail Channels? Kearney Report Sounds Alarm
Sarfraz Khan
3 minutes read
Quick commerce is rapidly growing, but a Kearney report warns it's "cannibalizing" sales from other retail channels. This means ultra-fast delivery apps are taking customers away from traditional stores and even regular e-commerce, creating new challenges and opportunities for retailers and startups to adapt to evolving consumer behavior and the shift towards instant gratification.