online shopping
Ecommerce Firms Sell Rs 24,000 Crore in First 2 Days of Festive Sales
11 minutes read
Indian e-commerce firms record an estimated Rs 24,000 crore in festive sales in two days, with smartphones, electronics and fashion leading demand.
How Quick Commerce Is Changing Consumer Expectations in India
8 minutes read
Quick commerce is transforming retail in India by changing consumer expectations around speed, convenience, pricing, product availability, and personalized shopping experiences.
India’s Dark Pattern Problem: How Digital Platforms Influence What We Buy
6 minutes read
From hidden charges to pre-selected options, dark patterns are changing how Indians shop online. What happens when convenience starts influencing consumer choice?
