Author: Sarfraz Khan

I am an entrepreneur, marketer, and mentor with a certification in entrepreneurship from IIT Delhi, one of the most prestigious institutions in India. I have a passion for connecting businesses with their ideal customers, solving real-world problems, and inspiring the next generation of founders.I founded and lead DevoByte, a digital marketing agency that provides a range of services, from SEO a

Posts by Sarfraz Khan:

Ministry of Marketing Is Helping Businesses Navigate the New Growth Era : From Brand Storytelling to Business Transformation

Ministry of Marketing Is Helping Businesses Navigate the New Growth Era : From Brand Storytelling to Business Transformation

Jun 12, 2026Sarfraz Khan - Categories: Startup Stories

Ministry of Marketing is transforming how enterprise brands scale in India through data-driven performance marketing, advanced AEO/GEO strategies, server-side tracking, and omnichannel attribution. With ₹35+ Crore in managed media spend, the agency helps businesses reduce CAC, improve ROAS, eliminate ad waste, and unlock sustainable growth across India's most profitable markets.

Sachin Agarwal's Maple Group Is Transforming Affordable Housing in Pune with Aapla Ghar

Sachin Agarwal's Maple Group Is Transforming Affordable Housing in Pune with Aapla Ghar

Jun 08, 2026Sarfraz Khan - Categories: Startup Stories

Discover how Sachin Agarwal's Maple Group and Maple Shelters are transforming affordable housing in Pune through the Aapla Ghar initiative. By building quality, affordable homes for working and middle-income families, Maple Group is redefining real estate in Maharashtra with trust, transparency, customer satisfaction, and a commitment to making homeownership accessible for all.

From a Century-Old Trade to Quick Commerce: The Asgar Ali Story | Popular Essentials

From a Century-Old Trade to Quick Commerce: The Asgar Ali Story | Popular Essentials

May 08, 2026Sarfraz Khan - Categories: Startup Stories

Discover how fourth-generation entrepreneur Asgar Ali transformed a 100-year-old family staples business into Popular Essentials, one of India’s fastest-growing grocery and dry fruits brands. From embracing e-commerce early to dominating quick commerce platforms like Zepto and Instamart, this Startup Times feature explores the journey of building trust, quality, and scale in India’s evolving FMCG.

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