From Village to Venture: Jitendra Dhaka's Trailblazing Journey with Bank Sathi
Empowering Financial Lives: The Success Story of Banksathi and its Founder, Jitendra Dhaka
Introduction:
In an exclusive interview with Jitendra Dhaka, the visionary founder of Banksathi, we delve into the inspiring journey that led to the creation of this renowned startup. Born in a small village in Rajasthan, Jitendra's determination and passion for digital marketing have paved the way for the success of Banksathi.
The Back Story:
Jitendra Dhaka pursued his graduation in Computer Science Engineering at Lovely Professional University, Punjab, where his interest in digital marketing began to blossom. Post-college, driven by a desire to create something extraordinary, he embarked on a journey that would eventually lead to the establishment of Banksathi.
Choosing the Field:
Jitendra's vision was clear – to step 'out of the box' and provide loan assistance and investment guidance through Banksathi. The company aims to streamline the financial struggles faced by individuals with various financial institutions, embodying its tagline, "Empower your financial life."
Business Model and Revenue Generation:
Banksathi serves as a common ground for customers and financial institutions, offering essential details and references tailored to individual needs. The platform also allows financial institutions to promote their products or services, generating revenue through commissions paid to Banksathi.
The Team:
Building Banksathi's core team involved handpicking individuals with digital marketing expertise who shared a passion for the company's mission. Presently, Banksathi boasts a team of six core members and 26 additional team contributors.
Overcoming Challenges:
Jitendra faced a significant economic setback in 2015 when his payscale was drastically reduced. However, he learned a valuable lesson – life is about facing difficulties and persevering towards one's goals.
Future Plans for Banksathi:
Banksathi envisions empowering people by providing comprehensive financial aid to overcome their financial crises, offering A to Z solutions.
Business Management Tools:
For marketing purposes, Jitendra utilizes various digital marketing tools and platforms, including YouTube. Google Drive serves as the primary storage solution for the business.
Recommended Reading:
Jitendra suggests two impactful books for aspiring entrepreneurs:
1. "You Can Win" by Shiv Kheda
2. "Rich Dad Poor Dad"
Advice for Budding Entrepreneurs:
1. Develop a foolproof strategy.
2. Embrace out-of-the-box thinking.
3. Plan and secure initial funds.
4. Understand your market competition.
Favorite Quote:
"Thakna mana Hai, Rukna Mana Hai!"
Key Learnings:
1. Patience is crucial in overcoming obstacles.
2. Consistency in efforts leads to success.
3. Believe in yourself.
As we conclude this insightful interview, Jitendra Dhaka's journey stands as a testament to the power of determination, innovation, and resilience in the entrepreneurial world.
