How this Food start-up is ensuring home-cooked meals at ₹100 for every person.
Bhojan Tech is a home meal food tech Startup that emphasizes democratizing food and offering meals to everyone. Bhojan's meals are priced at below ₹100 to make it affordable for people of every class.
Vaibhav Arora, the founder of Bhojan Tech was previously part of unicorn Food start-up Zomato, where he realized about offering accessible and affordable priced home-cooked and hygienic food to everyone. That feeling originated the idea of Bhojan Tech in his mind and he quitted the job and founded this Gurugram-based start-up in 2020.
The middle and lower segment of our population mainly struggle outside and earn their livelihood. To cater to the needs of this segment the food tech Startup is dedicated to providing meals subsidized below ₹100.
Currently offering its services at Delhi NCR, the company offers hygienic and affordable food to the underserved category in the region. The meals are made available through Kirana stores, departmental stores, mass transit hubs, and a disruptive last-mile delivery solution called Bhojan-on-wheels.
The breakfast option at ₹49, combo meals at ₹79, and standard thalis at ₹95.
The Vision is," Feeding Bharat" and their First goal is to achieve 1,50,000 meals sold per day by the end of FY'21.