Empowering Local Businesses: Mobiezy's Journey of Innovation, Resilience, and Future Expansion
Mobiezy: Revolutionizing Small Businesses Across 300+ Towns in India
Introduction:
In this edition of the Leantale interview series, we feature Raghavendra, the founder of Mobiezy, a Mumbai-based company dedicated to organizing local businesses. Mobiezy provides an innovative software solution addressing the needs of subscription-based businesses such as cable TV operators, fitness centers, and house rental management.
Founder's Journey:
Raghavendra, an engineering graduate from Mangalore University, embarked on his entrepreneurial journey after gaining experience with renowned companies. Inspired by PM Modi's call to organize Indian small businesses, he delved into the challenges faced by cable operators and subscription-based businesses, leading to the inception of Mobiezy.
Validation and Early Team Building:
In 2015, Raghavendra validated his startup idea by speaking with numerous cable operators, gauging interest before developing a minimum viable product. His successful sale to a cable operator in Bangalore reinforced the market fit. Starting as a solo founder, he built his initial team with individuals eager to learn, later expanding with supportive friends who believed in the vision.
Mindset Shift and Entrepreneurial Learnings:
Transitioning from a tech-focused role to overseeing all aspects of Mobiezy, Raghavendra emphasizes the vast learning curve for entrepreneurs. The shift from being solely technical to handling sales, marketing, finance, and hiring has enriched his perspective and skills.
Advice for Aspiring Entrepreneurs:
Raghavendra encourages passion, thorough research, mentorship, networking, and resilience for aspiring entrepreneurs. He advises against constant comparison with others and emphasizes being prepared for the challenges and rewards of entrepreneurship.
Recommended Books and Tools:
Highlighting the significance of knowledge diversification, Raghavendra recommends books such as "Rework," "The 4 Hour Work Week," and "Rich Dad Poor Dad." In managing Mobiezy, he utilizes a variety of tools, including GreytHR, Zoho, HubSpot, Biteable, Canva, Figma, and Base Camp.
Overcoming Challenges:
Facing challenges such as limited resources and skill requirements, Raghavendra underscores the determination of passionate entrepreneurs. Hiring, managing, attracting buyers, and competition have been navigated during Mobiezy's journey.
Startup Footsteps and Key Steps:
Raghavendra advises potential entrepreneurs to create a solid business plan, allocate funds, build a complementary team, engage in effective marketing, and be prepared for unforeseen challenges.
Key Learnings and Future Plans:
His three key learnings stress the importance of self-care, adaptability, and simplicity in business. Looking ahead, Raghavendra plans to scale up Mobiezy and introduce a new product for rental management, reflecting his continuous commitment to innovation.
Conclusion:
Raghavendra's entrepreneurial journey with Mobiezy serves as an inspiring narrative, showcasing the transformative power of passion, innovation, and adaptability in the startup landscape.
