Iceberg Organic Ice Creams Pioneering Health and Sustainability in India

Introduction

Iceberg Organic Ice Creams, spearheaded by Dr. Suhas B. Shetty, stands as India's first organic ice cream brand. Committed to health and sustainability, the company utilizes 100% organic ingredients such as A2 milk, fruits, nuts, cocoa, and natural sweeteners. Each ingredient is sourced from certified organic farms, ensuring a product free from
chemicals. Iceberg's mission extends beyond delicious ice cream; it encompasses a responsibility to the environment, community, land, cows, farmers, society, and consumers. Their core values promote a healthy lifestyle, social responsibility, and natural, guilt-free indulgence.

The Humble Beginnings

Founded in 2013 in Nellore with a modest investment of 3 lakh rupees, Iceberg Organic Ice Creams has grown exponentially. Dr. Shetty began his journey with a small room, minimal equipment, and a dream. Despite numerous challenges, his unwavering belief in the potential of organic products fueled his determination. The company now operates a stateof-the-art factory on a 2-acre plot, capable of producing 12,500 liters of ice cream, showcasing the remarkable journey from humble beginnings to a national success story.

Visionary Leadership and Team Excellence

Dr. Suhas B. Shetty's leadership is characterized by his visionary approach. His goal is to develop innovative strategies that enhance market presence and brand loyalty. Under his guidance, Iceberg expects its employees to be enthusiastic, adaptable, and focused on achieving shared objectives. The company’s greatest asset lies in its strong brand reputation for organic excellence, coupled with the team’s creativity and problem-solving abilities. Dr. Shetty believes that a motivated and dedicated team is the backbone of any successful enterprise.

Overcoming Challenges with Grit and Determination

Scaling from a small operation to a large production facility presented significant logistical and operational challenges. Dr. Shetty faced numerous obstacles, including limited resources and initial skepticism from the market. However, his strategic planning and resource allocation, coupled with an indomitable spirit, allowed him to navigate these challenges successfully. He took calculated risks, learned from failures, and continuously sought feedback to improve products and processes. His journey is a testament to the power of resilience and innovation.

A Passion for Quality and Sustainability

Dr. Shetty's motivation stemmed from a deep passion for high-quality, organic products and a desire to create a brand that prioritizes health, sustainability, and environmental responsibility. This drive has led to innovative projects, such as developing unique flavor profiles by blending unexpected ingredients. Iceberg's patented use of gond gum as a
natural preservative ensures freshness and longevity without artificial additives, setting their products apart in the market. Each ice cream flavor is a labor of love, reflecting Dr. Shetty's commitment to excellence and innovation.

Building a Community of Organic Enthusiasts

Iceberg Organic Ice Creams not only focuses on product quality but also emphasizes building a community of organic enthusiasts. Dr. Shetty has actively engaged with local farmers, ensuring fair trade practices and sustainable farming methods. This symbiotic relationship has strengthened the supply chain and fostered a sense of community and shared purpose. The company's commitment to social responsibility extends to educational initiatives, raising awareness about the benefits of organic products and healthy living.

Looking Forward: Expanding Horizons

Iceberg Organic Ice Creams continues to innovate and expand. The upcoming launch of new stores aims to bring their unique ice cream experience to more people across India. This growth is fueled by a relentless pursuit of quality and environmental responsibility, ensuring that each new offering aligns with the brand’s core values. Dr. Shetty envisions a future where organic products are the norm, not the exception, and Iceberg plays a pivotal role in this transformation.

A Visionary's Drive and Purpose

Dr. Suhas B. Shetty describes himself as a visionary, driven by the excitement of tackling new challenges and the opportunity to drive innovation in the world of organic ice cream. Each week presents a new chance to make a difference and move closer to the company's vision. His sense of purpose is deeply rooted in the belief that quality, health, and sustainability can go hand in hand, creating products that delight consumers and contribute to a better world.

Conclusion

Dr. Suhas B. Shetty and Iceberg Organic Ice Creams exemplify how a clear vision, innovative spirit, and commitment to sustainability can create a thriving business. Their story is a testament to the power of passion, perseverance, and the belief that one can make a significant impact on society. For more information, visit their website or connect with Dr. Shetty on LinkedIn.

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